Sergio Tacchini is a historic sports brand, representing Italian authenticity, craftsmanship and style. Founded in 1966, it revolutionized traditional tennis by introducing modern colors and patterns into traditionally white uniforms.

As the representative of a new style in sport, Sergio Tacchini has been home to some of the most acclaimed tennis players and athletes, including John McEnroe, Mats Wilander, Pete Sampras, Martina Navratilova or Ayrton Senna. It has also been embraced by urban culture movements for decades, from UK casuals in the ’80s, to New York hip hop in the ’90s, to rappers like ASAP Nast, Quavo and 21 Savage today.

For more than 50 years, Sergio Tacchini has lived at the intersection of tennis and culture, being respected for his style, attitude and authenticity both on and off the court.